Efjay

When musician/songwriter & long-time mate Fedi (then known as Efjay) was starting out, he enlisted my freelance design services to create a logo identity & range of singles covers for his music launch. Originally inspired by the rap artist Russ who uses iconography and colour to distinguish his singles. I developed this idea to capture a sophisticated yet playful, neon theme that spoke to the night (black, neon) & included a image representative of each respective song.

Images appeared on streaming platforms, websites & social